Gerry Spitzner

Husband | Father | Advisor | Teacher | Woodworker

Hi, I'm Gerry Spitzner

I’m an entrepreneurial thinker, retailer and marketeer with a love story for retail pharmacy. Fascinated with retail trends and customer experience I teach, guide and advise entrepreneurs.

I’m curious and like learning new things. My joy is woodworking. 

I do my best. 

Welcome to my website.

woodworking tools

GS Woodworking

I love woodworking of all kinds but I especially like woodturning. I make all kinds of wood turning projects and enjoy doing custom woodwork.

Message me with your idea, we’ll design it together.

About Me

Curiosity goes beyond just figuring out the problem you’re solving. And I hope to keep that curiosity going because that is the inspiration.

After a fifty-year career in the retail Pharmacy industry, I’ve worked in executive retail operations business development roles with Shoppers Drug Mart and the Pharmacy wholesaler Kohl & Frisch. I helped companies and individuals develop marketplace strategies to create, engage, and keep customers for life. I always believed in helping people achieve leadership, professional, and business success which led to a self-employed career as a business/analyst consultant and teacher of business fundamentals.

I grew up in the North End of Winnipeg and come from immigrant parents who worked hard to make a life here. They passed on to me the value of working hard and smart. How treating people with respect and being truthful is important.

As Featured In

Topics I Discuss


Start a Business

Start a business not a startup. A successful business starts with a strategic plan. 


Customer Experience

You can only grow your business if you have loyal customers and make them feel special.



Strategy is making choices, trade-offs and setting yourself apart from the competition.


Daily Operations

Every business needs to deliver its product or service effectively and efficiently.


Brand Image

Connect with customers on an emotional level.


Team Management

The right people working together can deliver outstanding results.



Get the most from your largest dollar investment.



Delegate well to show the way, then get out of the way.


Some Nice Things People Have Said

“He is a trainer, coach, teacher and most of all a man of action. Gerry has the ability to turn a business challenge into a positive ending and the ability to turn a failing business into a successful and profitable one! His knowledge, expertise, experience, style and communication skills are his primary assets. ”

Frank Cucca

“I had the great pleasure of working with Gerry in the BOSS entrepreneurial program at Capilano University. Gerry acts with courage and conviction in initiating successful new projects, fueled by his entrepreneurial zeal and passion. He is a very personable, ethical, highly skilled and experienced executive who takes the time to understand the needs of his clients."

Norm Binion

"Gerry is a passionate and engaged member of the retail community. In his roles as leader, teacher and volunteer, he has made a very positive contribution to numerous Retail BC/Shelfspace programs and events."

Mark Startup

"Gerry is a consumate professional who is very knowledgeable in his field. He is always willing to share his past experiences and eager to take on new opportunities for the future. I thoroughly enjoyed working with Gerry and found to be always at ease when talking with him. Gerry knows his stuff and knows it well."

Adelaine Saria